by CircleBack | Jan 26, 2015 | HR, Information Technology, Marketing, Professionals in Transition, Sales |
Because it’s a day of the week (yes, I know what I’m saying), people on the Internet are concerned about privacy. It seems that, with every tweet, every app, and every time someone is asked to connect their Facebook or Twitter to this or that service, a cry echoes in...
by CircleBack | Jan 23, 2015 | Marketing |
When launching a star up, teams often have a lot on their plates. Between finishing development, executing various marketing strategies, building sales teams and collateral, and optimizing your product from Beta feedback, partnering your startup with a cause might not...
by CircleBack | Jan 21, 2015 | Marketing, Sales |
Most businesses don’t understand their customers. Plan and simple. They have ideas about their customers; they know who they wish were their customers; but, they have no concept of how to approach them, how to engage them, how to take a brilliant idea about what...
by CircleBack | Jan 19, 2015 | Marketing |
In startups and marketing departments across the country, we hear a whole lot about creating a content strategy that converts. Create content segmentation, the blogs tell us; develop brand voices that match your target user personas, and, above all else, jive with...
by CircleBack | Jan 15, 2015 | Marketing |
While it’s true that, for high-volume law firms, classic marketing techniques—like billboards, celebrity-sponsored commercials, and mailers enveloped in loud colors—succeed in drumming up new business, it shouldn’t come as any surprise that, if you aren’t really...
