by CircleBack | Oct 22, 2014 | Marketing |
Recently, I had the pleasure of sitting down with former Marriot and LivingSocial hotshot, current Director of User Acquisition at CircleBack / ScanBizCards, Benjamin Burns. Over the hour, we talked marketing, SEO, and analytics, but the real core of our conversation...
by CircleBack | Oct 20, 2014 | Marketing |
We live in a world of data, plain and simple. Our jobs are data-driven, our healthcare is data-driven, heck, people in general—their actions, their behaviors, their thoughts—as collections of data-points. And that’s not a bad thing. As companies like Google and...
by CircleBack | Oct 17, 2014 | Marketing |
After watching the tech-carnival Dreamforce unfold all week, we began to wonder what the world could look like if all of the plans at Dreamforce actually shaped our world. This is what we came up with: We wake in the morning. It may be from an alarm on our Puls, or it...
by CircleBack | Oct 15, 2014 | Marketing |
In a previous post, I wrote about the future of content marketing in relation to how content-dissemination had changed, and the response was strong. Many of you acknowledged, wanted to know more even, about my idea of how digital information mirrors a person’s...
by CircleBack | Oct 13, 2014 | Marketing |
We are, indisputably, deep in the throes of the age of content. Between the prominence of advertorial native content from large publishers like The Washington Post and the push (and popularity) of image-based content from startups, tech companies, and non-traditional...